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Posted by: In: Get Rich Click 13 Dec 2010 0 comments

There are two popular variations of the basic affiliate model:

  • Two-tier programs. These programs offer commissions based on sales and sales recruitment; they are similar to the old “Amway” business model — now called Quixtar. Not only can you, as the affiliate, generate income from sales, clicks or leads, you can also get paid for the activity from other affiliate sites you have referred to the merchant.
  • Residual or Lifetime programs. You may find merchants with a subscription business model offering residual programs. For every visitor you send who becomes a client, you receive a regular commission for as long as that client keeps purchasing the merchant’s goods or services.

Businesses can create affiliate programs around actions that are important to them — not all businesses sell products, but they all have sales goals. Perhaps a business wants to encourage newsletter subscriptions or promote registrations for a conference. If you understand how affiliate programs work and the accounting technology behind them to monitor the activity of affiliates, you can help businesses create the affiliate marketing programs that meet their needs.

Posted by: In: Get Rich Click 06 Dec 2010 0 comments

I found this piece of Harvey Mackay’s (here is his website: http://www.harveymackay.com) and I found it to be very insightful. Any entrepreneur should always be growing his/her network.

The alphabet is a great place to start as you build your network — organize your contacts from A to Z. The ABCs of networking:

A is for antennae, which should be up every waking moment. Never pass up an opportunity to meet new people.
B is for birthdays. It’s always advantageous to know the birthdays of your contacts. You wouldn’t believe how much
business our sales reps write up
when they call on their customers’ birthdays.
C is for contact management system. Have your data organized so that you can cross reference entries and find the
information you need quickly.
D is for Dig Your Well Before You’re Thirsty, my networking book.
E is for exchange and expand. When two people exchange dollar bills, each still has only one dollar. But when two people
exchange networks, they each
have access to two networks.
F is for Facebook and all other social media. These sites open unlimited possibilities for networking. Use them wisely.
G is for gatekeeper. There usually is a trusted assistant trained to block or grant your access. Don’t waste their time,
and make sure you acknowledge
their significant role in reaching the boss.
H is for hearing. Make note of news you hear affecting someone in your network so you can reference it at the appropriate
time.
I is for information. You can’t (and shouldn’t) talk about business all the time. Learn everything you can about your
contacts’ families, pets, hobbies and interests. Humanize your approach.
J is for job security, which you will always have if you develop a good network.
K is for keeping in touch. If your network is going to work, you have to stay plugged in and keep the wires humming.
L is for lessons. The first real networking school I signed up for after I graduated from college was Toastmasters. Dale
Carnegie schools are designed to achieve similar goals.
M is for mentors. In the best of all possible worlds, your role models can become your mentors, helping you, advising you,
guiding you, even lending you their network as you build your own.
N is for a network of contacts. A network can enrich your life.
O is for outgoing. Be the first to introduce yourself, lend a hand, or send congratulations for a job well done.
P is for people. You have to love people to be a good networker.
Q is for quality. A large network is worthless unless the people in it can be counted on to answer in an emergency at 2 a.m.
R is for Reciprocity. You give; you get. You no give; you no get. If you only do business with people you know and like,
you won’t be in business very long.
S is for six degrees of separation, the thought that there is a chain of no more than six people that link every person.
Someone you know know someone who knows someone you want to know.
T is for telephone. Landline, cell, internet — this is a critical tool for staying in touch with your network.
U is for urgency. Don’t be slow to answer the call, even if you never expect to have your effort repaid.
V is for visibility. You’ve got to get involved in organizations and groups to get connected, but don’t confuse visibility
with credibility. You have to give in order to get.
W is not only for whom you know, but also for who knows you?
X is for the extra mile. Your network contacts will go the extra mile for you, and you must be willing to do the same for
them.
Y is for yearly check-in. Find a way, even if it’s just a holiday card, to stay in touch.
Z is for zip code — do you have plenty represented in your network?

Mackay’s Moral: You don’t have to know everything as long as you know the people who do.

more at http://www.harveymackay.com

Posted by: In: Get Rich Click, New Ideas 30 Nov 2010 0 comments

You can do the work of researching merchants that offer affiliate programs, or you can turn to affiliate networks. These are brokers that mediate between you and the merchant with whom you’d like to affiliate. In return for their services, affiliate networks typically get a small override from each of your commissions.

Affiliate networks are attractive because they have access to a wide variety of affiliate programs and can match you with merchants you may not have considered. They also make sense if you are among those who would prefer not to manage the details of your affiliate arrangements.
Creating and managing an affiliate network is a way to apply the Get Rich Click™ mindset: Make money by simply connecting two parties that can benefit from each other.

The concept I’m about to describe can work for any industry, but let’s look at wristwatch affiliate programs as an example. Start by creating a website called “My Top Ten Gold Watch Sites.” (www.mytop10goldwatchsites.com).

Next, do your homework: determine what criteria make for a really good online wristwatch site.

Then identify the top ten wristwatch affiliate programs on the Internet. Enroll in the various watch sites affiliate programs. Make sure you understand what action a referred visitor must take for you to earn your commission.
Design your site so it looks professional and appealing. Create copy that explains what a particular gold watch site offers and why the site made your top ten lists. Pay careful attention to search optimization strategies that will allow your site to place higher in organic search engine results (see Chapter 5.)

Then embed your affiliate links. Visitors to your site click on a link. When they buy any product from ANY of those 10 links, you will receive your commission.